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Standing with the Pink Ribbon Award and the latest 3D mammography imaging equipment are, from left, Sterling Grimes, specialty services director; Dr. Todd Goodnight, Nash Breast Care Center medical director and fellowship-trained radiologist; Terri Crawford, Nash Breast Care Center manager; and Dr. Kenneth Crosby, fellowship-trained radiologist.

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Standing with the Pink Ribbon Award and the latest 3D mammography imaging equipment are, from left, Sterling Grimes, specialty services director; Dr. Todd Goodnight, Nash Breast Care Center medical director and fellowship-trained radiologist; Terri Crawford, Nash Breast Care Center manager; and Dr. Kenneth Crosby, fellowship-trained radiologist.

Nash Breast Care Center receives Pink Ribbon Award

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The award is given to digital imaging centers for providing excellence in breast health care coupled with the latest technological innovations. It also recognizes the center’s exceptional commitment to the women of its community. The award was presented by Hologic, a health imaging company.

The award also establishes the Nash Breast Care Center as one of six centers within a 100-mile radius of Rocky Mount to offer 3D mammography for breast cancer screenings. Breast tomosynthesis, or 3D mammography, produces a three-dimensional view of breast tissue and helps radiologists identify and characterize individual breast structures without the confusion of overlapping tissue.

Similar to a CT scan, 3D mammography provides imagines of the breast in “layers.”

The Nash Breast Care Center’s additional innovations – new ultrasound machines specifically designed for breast imaging and new mammography equipment – also contributed to the recognition.

Dr. Kenneth Crosby, a radiologist with the Nash Breast Care Center, said having ultrasound technology that specifically addresses the clinical needs of breast imaging is another vital tool in the war on cancer.

“This enables radiologists to get a clearer image, helping them distinguish between solid masses – which could indicate cancer – and cystic masses, which are usually benign,” Crosby said. “These enhanced features make a tremendous difference. It also allows us to see pictures of previous ultrasounds on the same screen so we can do a more detailed comparison to search for changes in the breast tissue. This demonstrates that the Nash Breast Care Center is dedicated to providing the latest technology to help area women beat cancer. This is state-of-the art technology that is on par with that offered at major university medical centers, and we have made it available locally.“

Crosby, along with Dr. Todd Goodnight, are fellowship-trained radiologists who have had additional, extensive medical training in breast imaging. Goodnight serves as the medical director of the Nash Breast Care Center.

But what is the difference between 3D mammography and regular 2D mammography?

With 2D digital mammography, the radiologist is viewing breast tissue in two flat images. Breast tissue can overlap, making it more difficult to distinguish normal from abnormal tissue. However, 3D mammography presents images of the breast tissue in one millimeter slices, allowing radiologists to make more confident assessments.

The bottom line? Three-dimensional mammography finds cancers sometimes hidden within conventional 2D mammograms. According to information from Hologic, when 3D mammography breast cancer screening is combined with conventional 2D mammography, there is a 40 percent higher invasive cancer detection rate than conventional 2D mammography alone. In addition, this 3D technology gives radiologists increased confidence with up to a 40 percent reduction in recall rates.

“Not only can the technology detect cancer earlier, but it provides more detailed imaging, which in turn prevents us from calling people back unnecessarily,” Goodnight said. “This is just one of the many innovations offered at the Nash Breast Care Center. We also offer ultrasounds on equipment specifically designed to take ultrasounds of the breast, as opposed to more general ultrasound equipment that can be used to diagnose a wide variety of medical conditions.”

Goodnight said while the new equipment is impressive, it is just one part of the equation in providing superior quality health care to area women.

“If a woman has to have a diagnostic mammogram, she will be able to speak with a doctor about it that same day. The patient and her radiologist talk about her situation and make a plan together. We have also expanded our hours so women can get mammograms on every other Thursday until 7 p.m. We also offer breast MRI imaging and genetic counseling, along with a dedicated nurse navigator,” he said. “We have brought university-level medical care to the local community because we realize so many area women are diagnosed with breast cancer,” Goodnight added.

To make an appointment with the Nash Breast Care Center or for more information, call 962-6100. The center is open on Monday, Tuesday, Wednesday and Friday from 8 a.m. to 5 p.m. Every other Thursday, it is open from 8 a.m. to 7 p.m. Every other Friday the center closes at noon.