Residents urged to shop small
BY COREY DAVIS
Friday, November 23, 2018
While many local people will look to take advantage of deals at major retailers in the area, small local businesses hope they won’t be left out of the action by consumers during the busiest shopping weekend of the year.
The Rocky Mount Area Chamber of Commerce and Tarboro Edgecombe Chamber of Commerce are urging people in the Twin Counties to shop small during the annual Small Business Saturday.
“We really like to celebrate Small Business Saturday because somewhere between 85 and 90 percent of our members are classified as a small business,” said David Farris, CEO and president of the Rocky Mount Area Chamber of Commerce. “We take particular interest in our retail side, which is what Small Business Saturday is all about.”
According to the AmericanExpress.com website, since the financial services corporation started the initiative in 2010, customers across the nation have reported spending an estimated total of $85 billion at independent retailers and restaurants on Small Business Saturday.
Farris said the biggest reason to support small businesses is that every dollar spent stays in the community, unlike corporate chain stores. According to American Express, consumers’ local impact during the holiday shopping season is significant because an average of two-thirds of every dollar spent at small businesses stays in the local community.
Also, every dollar spent at small businesses creates an additional 50 cents in local business activity as a result of employee-spending and businesses purchasing local goods and services.
“Small businesses across the entire country really make up the backbone of the national economy,” Farris said. “These are men, women and their families that live in our communities and the money stays in our community. Small businesses typically pay better wages and are more sensitive to their employees’ needs in regards to salaries and health care. Every dollar spent is reinvested back into the community — that helps create more jobs and more growth economically that all of us enjoy.”
Sarah Hicks is the co-owner of a new small wine retail shop and bar called Bin & Barrel Win Bar and Bottles located in Station Square in downtown Rocky Mount. Hicks said Bin & Barrel will be open from 11 a.m. to 7 p.m. Saturday. Hicks said the wine shop will give customers 5 percent off all retail wine purchases as long as they bring in a receipt from another small business.
“We just want to incentivize using small businesses, and I think it’s just something you should support,” Hicks said. “The folks that open small businesses, a lot of them it’s either a passion or dream and many of them are using their own money and own investment to kind of make their dream become a reality.”
Farris said Station Square will have an open house that will feature refreshments and entertainment on Small Business Saturday. Farris encouraged local shoppers to visit local merchants at the Englewood Shopping Center, West End Plaza, Golden East Crossing mall and in downtown Rocky Mount that will offer special prices on Saturday.
People can visit the Chamber’s directory at http://web.rockymountchamber.org/search to get a list of businesses in the Twin Counties to purchase their holiday gifts. In addition, the Tarboro Edgecombe Chamber of Commerce said small shops and boutiques in Tarboro and Pinetops will provide people with shopping options to purchase unique gifts for the holidays.
Downtown Tarboro shopping includes shoes from Roberson Dupree, which also carries fishing fear, while peanut brittle from a secret family recipe is available during the holidays at Rusty’s Gift. Off the Main provides a variety of individual vendors with baby and souvenir items and Ace Home Center and Henderson Lumber will special deals.
In Pinetops, shoppers can check out Straight Up Southern Boutique, which carries a line of Sherpa jackets, Woodwick candles, hats, SIC tumblers along with embroidery and monagram are available.
For a listing of shops, go to the discoveredgecombe Facebook page.