Citi Trends plans to relocate local store

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Citi Trends on South Main Street plans to move to the Oakwood Shopping Center.


Staff Writer

Thursday, October 4, 2018

A longtime national retail clothing chain that has several stores in the Twin Counties will become a new addition to a revitalized shopping center in Rocky Mount.

Georgia-based Citi Trends, known as a valued-priced retailer of urban fashion apparel, shoes, accessories and home decor, will be closing down one of its Rocky Mount stores at 206 S. Main St. and moving into the former Maxway store at 204 N. Fairview Road in the Oakwood Shopping Center, according to Stuart Clifford, chief financial officer of Citi Trends.

Jon Day of Jon Day and Associates in Greenville, a leasing agent company that was hired by Charlotte real estate company Primrose Hill LLC,  which owns the Oakwood Shopping Center, said Citi Trends will start construction of its new location on Oct. 15. Day anticipates the store will open sometime in early January.

“We’re trying to create that energy, which we couldn’t do when we had a bunch of vacancies,” Day said. “But as we fill these spaces up, getting a retailer will help bring on another retailer. We have several good prospects as we continue to hopefully get the Oakwood Shopping Center fully occupied.”

Clifford said Citi Trends will be expanding into a 14,000-square-foot building at the old Maxway store. The current downtown store that opened in Rocky Mount in 1993 is located in an 8,800-square-foot building. 

“This will obviously give us a chance to display a lot more merchandise and a lot more goods,” Clifford said. “That extra square footage with over 5,000 square feet on the sales floor will allow us to put in a lot wider assortment and merchandise. Our home goods are big for us right now and our kid’s area has always been strong for us.”

Clifford added Citi Trends will be another anchor tenant along with Food Lion that was attracted to the Oakwood Shopping Center because of the current and additional tenants coming there and he believes being in the more than 40-year-old, 102,922-square-foot-retail center should provide more traffic to the store than in the downtown location.

“They want to be close to their customers and Oakwood with its surrounding neighborhoods makes this an ideal location to expand in Rocky Mount,” said Doug Lucas, property manager for PrimRose Hill, LLC. “They mentioned of course being next to a vibrant Food Lion and excited about the new A Beauty Supply store opening up in Oakwood. The mix of service business is complementary and attractive to bringing foot traffic to Oakwood.”

Citi Trends has been in the apparel business for more than 50 years. The clothing chain has more than 550 stores in 31 states. Citi Trends has 48 stores in North Carolina, including one store in Tarboro and two stores in Rocky Mount, including the store in the Sutters Creek Plaza that opened in 2009.

“The Rocky Mount area has been good for our company,” Clifford said. “We started in the Southeast many years ago and Georgia, South Carolina and North Carolina have been very strong states for us because those are states that know the Citi Trends’ brand and know the value we offer.”