Dental practice moves into new office

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Dr. Jim Woodard, left, talks with Mildred Brown following her annual dental exam Tuesday at Woodard Dentistry.


Staff Writer

Wednesday, June 6, 2018

Dr. Jim Woodard, a local dentist in town, is now offering his services in a new building.

Woodard opened his new dental office — Woodard Dentistry — at 121 Azimuth Court on Monday. Woodard, 34, took over the practice from the late Dr. Dan Ballance in late 2012. Ballance was a longtime dentist in Rocky Mount, who ran his practice for 36 years at 101 Foy Drive.

Woodard, who lives in Reidsville, has been a dentist for eight years. He came to Rocky Mount with his wife, Elizabeth, a native of Washington, N.C., in Feburary 2012 to work for Ballance. The working relationship evolved so well that Woodard was later asked by Ballance to buy the practice from him.

“That was a big step because I didn’t know if I wanted to buy the practice, but I put some thought into it and thought it was the right decision,” Woodard said. “What we have found out that’s special about Rocky Mount is it’s so inclusive and the people who live here want to see Rocky Mount do well and want people to come in. Neither my wife or I are from here, but I think we feel like we are because the people have made us feel like we are.”

Woodard said the new dentistry building was completed in May and was something that was much needed for the practice. Woodard added this was the 50th anniversary of the former building housing a dental office that began with Dr. Lyle Crumpler running his practice from 1968 to 1975, Ballance operating in the building from 1975 to 2011 and Woodard taking over in 2012.

“We needed to upgrade our space and equipment and have room for growth,” he said. “This building allows that. I think we were limited before, and in this new space we have an opportunity to expand services and accept new patients.”

Woodard added some of the changes include having all digital charts, X-rays, intraoral cameras and an electric handpiece that he said is better for patients and cuts more smoothly than a high-pitch drill. Woodard said wireless head phones also will be put on patients during procedures.

“It blocks out the sound of everything and helps the patient have a more comfortable experience at the dentist,” Woodard said.

Woodard wants his longtime patients to know they will continue to receive the same quality service and treatment. 

“We have the same exact staff but just in a different spot,” he said. “That will help our patients to see the same faces and same level of care that we have given them.”

Woodard said his hope is the practice can attract younger patients. He said within the next six months, the dental office will be taking insurance, which is something it didn’t do before.

“We have never filed for insurance for the patients and always been a fee for service,” Woodard said. “We’re going to start taking insurance for patients and I think that’s going to help lift the burden off young people.”

Woodard said Woodard Dentistry now operating in a fresh and different location is a continuation of the type of dental treatment and care his predecessors in the former location provided to the community.

“I’m just excited about the new chapter of this practice,” he said. “It’s been a mainstay or staple in Rocky Mount for more than 50 years. I’m excited to be taking that next step.”

Woodard Dentistry is open from 8:30 a.m. to 5 p.m. Monday through Thursday and can be reached at 252-443-1158.