Company to relocate headquarters to Mills


This artist's rendering depicts Envolve Vision's new headquaters at Rocky Mount Mills.


Staff Writer

Saturday, June 17, 2017

An integrated health care solutions company will relocate its headquarters to the Rocky Mount Mills campus.

Envolve Vision, formerly called OptiCare Managed Vision, has signed a long-term lease to be the latest and first major corporate tenant to go into the Mills. A celebratory event by the company and Capitol Broadcasting Co., which owns the Mills, was held Friday at the 150-acre mixed used development on the Tar River.

Annie Mayo, vice president of business development for Envolve Vision, said the company is consolidating all three of its locations in Rocky Mount with two being on Zebulon Court and the other off Sunset Avenue in the Englewood Shopping Center.

Envolve is expected to relocate around 120 employees, including its CEO David Lavely and the company’s leadership team to the Mills. Mills officials said Envolve is slated to begin operations at the Mills by late summer 2018. 

Michael Goodmon, vice president of real estate for Capitol Broadcasting Co., said the reinvention of the Mills campus includes 300,000 square feet of office and multi-use space.

“There’s nothing in our region perhaps anywhere quite like Rocky Mount Mills, given its history, its scale and its river setting overlooking the Tar River,” Goodmon said. “We’re privileged to be writing a new chapter in the MIlls’ long history of excellence and thrilled to welcome a neighbor as innovative and community-minded as Envolve Vision.”

Officials said meticulous renovations already are underway to transform a 22,887-square-foot portion of the 200,000-square foot historic mill into dynamic Class A office space for Envolve Vision, complete with views of the Tar River rapids. Mayo said the company will occupy the second floor on the west side of the main mill building along Falls Road.

“This will be our main operational headquarters where we will have our call center, process claims there and a lot of our operational resources will be out there,” Mayo said.

U.S. Rep. G.K. Butterfield, D-1st District, said both Envolve Vision and the Rocky Mount Mills both exemplify the spirit of can-do innovation that has been a hallmark of the region for generations.

“I applaud both for their continued commitment to building opportunities for jobs and investments in Eastern North Carolina,” Butterfield said. “This partnership is an important step toward positioning our region to continue to thrive economically and improve the quality of life for residents.”

Lavely said Envolve Vision’s leaders conducted a far-reaching search for a new location but were attracted by the Rocky Mount Mills’ scenic campus and live-work-play amenities that should help Envolve Vision attract top-notch talent to the company in a highly competitive market. 

Plans are for Rocky Mount Mills to have 100 new and restored homes or loft apartments as well as more restaurants and other amenities. The campus will also have 10 to 20 acres for select advanced manufacturing, officials said.

Envolve Vision, the vision benefits division of Envolve Inc., is the specialty solutions division of Centene Corp, a Fortune 500 multi-national health care enterprise. Envolve Vision administers routine and medical surgical eye care benefits for commercial, Medicaid and Medicare payers. The company serves more than nine million members in 22 states and Puerto Rico. Envolve Vision’s offices at the Rocky Mount Mills will provide operational support for its businesses across the country.

“Envolve Vision was founded more than 30 years ago in Rocky Mount, and we’re delighted to be able to relocate and remain in our hometown,” Lavely said. “This will be a world class environment that will enhance our services to our customers.”