YMCA launches social media initiative

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The Harrison Family YMCA has launched a new social media campaign, #SelfieWithSomoneNew.


From Contributed Reports

Tuesday, October 17, 2017

In the spirt of bringing the community together, the Harrison Family YMCA announced the launch of a new social media campaign, #SelfieWithSomoneNew, aimed at bringing people and communities together in service of a better us.

Inspired by the Y’s “Us ” national advertising campaign, #SelfieWithSomeoneNew is an opportunity to highlight how the Y uniquely brings people together.

“In these divided times, we must continue to bring people together, find common ground and bridge divides,” said Alyssa Matthews, marketing and development director for the Harrison Family YMCA. “Here in the Rocky Mount area, the Y knows that this can start with something as simple as striking up a conversation with someone you’ve just met.”

This October, the Y is encouraging community members to meet someone new, strike up a conversation and discover what they have in common. Then, take a selfie and post it to Facebook, Twitter or Instagram using the hashtag #SelfieWithSomeoneNew and tagging @TheHarrisonFamilyYMCA. Whether it’s a new neighbor down the street, a parent at your child’s school or a person you see every day on your commute home, the Y hopes people will take a few extra moments to get to know one another in order to build a stronger, more connected community.

“Every day at the Y, we see people of different backgrounds who normally wouldn’t have met, come together, and that is the inspiration for #SelfieWithSomeoneNew,” Matthews said. “Small steps lead to meaningful, lasting change and the Y wants to challenge our community to help build a better us and show that our differences are a source of strength that benefits our community.”

For more information on the Y’s #SelfieWithSomeoneNew or the Y’s “For a better us” campaign, visit ymca.net/forabetterus or www.harrisonfamilyY.org and visit the Y on Facebook at @The Harrison Family YMCA, on Instagram at @harrisonfamilyymca or on Twitter at @HarrisonFamilyY.