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Carney & Co. opens new office in Greensboro

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Jessica McKnight and Melanie Brender collaborate on a client project in the new office of Carney & Co. in Greensboro.

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From Contributed Reports

Monday, November 12, 2018

Carney & Co., the marketing innovation agency that sprouted in Rocky Mount, has expanded to Greensboro.

The new office added Melanie Brender to its staff last month.

“Because our company is positioned for major growth, we have opened a second location and added key talent,” said Skip Carney, president and CSO of Carney & Co. “Melanie is prepared to help us take on new clients and spread the effectiveness of the ReVision process.”

Jessica McKnight was appointed vice president, ReVisioneer and head of the Greensboro office in May.

“Our company values transparency, hard work and flexibility. Melanie contains all these traits and more. She will be an integral part of the Greensboro team,” McNight said.

Brender boasts a unique background in lobbying, sports marketing, editorial work and nonprofit promotion. Immediately after college, she managed accounts with the Michigan Dental Association and city of Detroit for Truscott Rossman, a public relations agency based in Lansing, Mich.

She later learned brand and event promotion as a professional runner for the Hansons-Brooks Original Distance Project.

“I am thrilled to be working with such an established, solution-focused firm — especially one dedicated to strong, female leaders such as Jessica,” Brender said. “She hired me on to a forward-thinking team with its eyes on innovation and growth.”

Carney & Co. was founded by Skip Carney in 1980. It helps clients with marketing, advertising and public relations programs using its ReVision process.

ReVision identifies innovation opportunities and creates strategic solutions to marketing and operational problems. Carney & Co. uses this tool to fulfill its mission: “to help clients grow with smart strategies, bold ideas and flawless creative execution.”

For more information, contact Brender at 252-451-0060 or melanie@carneyco.com.

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